Branding & business presence
Explore all workSmash Kabob
A brand built to grow.
For this food truck, my work connected the brand with the tools behind the business: Square, DoorDash, Uber Eats, and Google Business Profile, alongside the logo, trailer design, menus, and customer review materials.
A milestone from the project
Helped Smash Kabob reach 462 Google reviews and a 4.9-star rating within 15 months of opening.
- Google reviews
- 462
- Star rating
- 4.9
- Months from opening
- 15
Connected business tools
Support the business behind the brand.
The project extended beyond visual design into setup and integration across the services the business uses for payments, ordering, delivery, and local discovery.
Square, DoorDash, Uber Eats, and Google Business Profile were part of that work. Together with the physical brand materials, they gave Smash Kabob a presence across the places customers find, order from, and review the business.
- Square
- DoorDash
- Uber Eats
- Google Business Profile
Customer feedback
Make the next interaction simple.
The branded review card connects the in-person experience with a direct route to Google reviews. The food imagery, familiar colors, and clear invitation keep it connected to the business customers have just visited.
That customer review process formed part of the wider work on Smash Kabob’s business presence. The review count and rating above describe the milestone reached within its first 15 months of opening.
Selected brand applications
The supporting design work.
A selection of the original logo, background, trailer, menu, brochure, and review-card designs. Select an image to explore the full artwork.
Trailer images are original design proofs; the photograph above shows the finished truck. Menu and brochure details reflect the original artwork.
Explore the complete branding packageRoom for the next chapter.
Smash Kabob is a food truck with ambitions for a future local restaurant. The branding and connected business presence support that direction; the restaurant remains a future chapter.
