Zarifa USA. A richer way to shop.

From the storefront to the product.

A store needs to work at several scales. The homepage introduces the range and creates a clear route into collections. Product pages then need to make a much more specific decision feel manageable: what the product offers, which option is right, and what the customer should know before ordering.

The examples here come from actual storefront and product presentation work. You can examine a real capture of the homepage, compare two stages of a product page, play finished campaign films, and rotate the Z-Smart Pro Massage Chair model.

What the work brings together.

• Storefront hierarchy, navigation, and merchandising that help customers orient themselves.
• Product-page composition that gives imagery, video, specifications, and the purchase area distinct roles.
• Product films prepared for the website, with separate mobile and desktop delivery.
• An interactive 3D product model that lets visitors inspect the chair from different angles.
• Responsive implementation and media loading decisions that make richer presentation practical.

Explore the details yourself.

The experiences below are built into Vivid. The comparison uses genuine screenshots from two stages of my work, the films are playable, and the 3D viewer uses the actual Z-Smart Pro model. Each project page explains the context and what you are seeing.